In my opinion, there’s no greater compliment than a returning customer. Even positive feedback can be hollow, but when someone comes back for more, you know they truly love what you’ve made for them.
So when I had the opportunity to do a reprint of both Troy and Sharon’s business cards before I left for my September trip, I was really honored. You can read more about Troy’s original design here, and the story of the Franziska cards here. Want to order some custom letterpress business cards for yourself? Browse options here or get in touch!
I recently printed up another big batch of my business cards, and it occurred to me that when I rebranded last year I never shared my new cards! So, even though I’m considering another update in the next year or so (the perils of being a designer!), here’s the story of my cards!
Kraft paper was part of the identity package I put together for myself, and I love the look of white and metallic ink on kraft, so I knew I wanted to incorporate those inks in some way. After testing out a few options, I settled on white for the front of my cards as it has the most contrast with the paper, making small text easiest to read.
I also wanted to have a two-sided business card, but didn’t want them to be a difficult project to print—double-sided cards are the most difficult to get a tight registration. The solution? A free form pattern that would show parts of an oversized logo I had randomly printed on the backs of my cards. For the first few runs, I went with silver on the back, but this time I switched to gold (on a slightly lighter card stock)—it felt more festive for fall and the holidays, and more on trend! (Plus, like every other creative person right now, I’m obsessed with all things gold!)
Looking at them now, I’m falling in love with them again, so maybe I’ll hold off on that redesign…. Need some cards for you or your business? Get in touch, I’d love to work with you!
Price Farms’ stationery is the last of my new year projects. I print a lot of business cards, but these were a particular challenge—not only are they a three-color job, but they also feature reversed-out type on a solid color flood background… twice. I printed lots of extras to allow for imperfections and mis-registration and I’m quite pleased with how they turned out!
The letterhead was a completely different story. I ordered the lighter text weight version of my favorite Crane paper and they printed like a dream! I was a little worried I wouldn’t get a good impression into such a light paper, but I was so wrong. I just love how they turned out!
I love working with other Etsy sellers. They value the handmade nature of my work, their familiarity with the site eliminates any technical issues, and they’re usually really great about giving feedback and letting me know when the final product has arrived. So when Sharon got in touch about ordering business cards, I was all too happy to help!
She had a branding package created by another designer, but unfortunately the original designer was unreachable and Sharon only had low resolution JPGs—not good enough files for me to order printing plates. Luckily, I’m awfully handy with Illustrator, so I spent the better part of a day recreating her logo and the gorgeous illustrations from her branding package and we were ready to go!
Sometimes, it can take quite a few rounds to get the design right, but this process was fairly painless. I rush-shipped in some ecru paper, ordered her printing plates and got to work. These cards are more intricate than many I’ve done and I just love the way they turned out!
Make sure to take a moment to check out her shop—it’s filled with amazing vintage jewelry from the early 1900s. This necklace is one of my favorites—leave it to me to hone in on the diamonds!
Ok, first of all, let’s go watch this hilarious video that inspired the name of this post. Go! What? You’re at work and you don’t have headphones? First of all, that’s just silly. Second, save the link so you can watch it tonight! Totally worth it.
Now that we’ve got the important stuff out of the way, I wanted to share a project I printed about a month ago for a Wisconsin photographer. Erin had seen the flat notecards that I printed for 622 press posted on our facebook page and wanted a set for her business: Don’t Blink Photography!
Her logo was perfect for the job and I love how the silver ink sits on the kraft paper—it’s slightly coated, so the ink is much more metallic than on my standard white cotton paper. And the best part: This project was super seamless, she just sent me her logo and I ordered plates and got to work, no muss, no fuss. I enjoyed it so much I’ve decided to offer flat business stationery in my etsy shop! Find it here. Enjoy!