FeYerwerks

I first wrote about feYerwerks way back in 2008, and have been watching what Bob has come up with ever since. As I admitted way back then, I’m quite envious of how his brain works, so who better to give us a little insight into his creative process?

Tell us about your work—why do you create what you do?
I mostly create things because I love to. I actully love making the boxes more for the products but there is no money in that right now. I was trained as an Architect and I am in the process of becoming an architect. Most of what I make on Etsy I use in my daily life.

How did you learn your craft?
My dad was a home remodeler so I have been working with tools since I was a kid. I currently build architecture models for a living.

How has your work evolved?
My work is a constant struggle between doing what I want and trying to do what I think others want.

What is your greatest challenge?
My greatest challenge is marketing and sales. I have the ideas. I even have the patents. I would love to have someone else sell the things I make.

What inspires you?
I get inspired by architects and architecture and art.

 How did you discover etsy.com?
I was referred to etsy by a friend, I mostly use it as a portfolio site. Sales have been minimal. I have been on the site since 2008 and I am approching $1,000.00 in sales. My mini URBAN CALENDAR and URBAN CALENDAR have been published in 2 books as a result of being found on Etsy: Creative Calendar Collection, page 236 and Save 7he Date, Section #5, pages 35 and 36.

Where can readers find your work?
Currently my work is not in any other venus other venues but I would love to have some other venues sell my things!
You can check out urbancalendar.blogspot.com for other ides about on how to use the URBAN CALENDAR.

What advice do you have for new etsians?
Treat it as a hobby or partime deal until things pick up.

Farm wedding invitations

Because we’re living in a teeny apartment for the summer while we house shop, my press has not yet joined me in Iowa City. By and large, I’m not taking on any more custom orders until things settle down and I know what state my studio and free time are in. I finished up the last few orders for wedding invitations the Friday before we moved, and hopefully the next time I head to Wisconsin, I’ll be able to take care of several of my own projects that have languished for weeks (a happy birthday card, finally!).

greeninvite_1

This is one set of the invites I just finished, made for a beautifully rustic late summer wedding. She wanted a big ol’ tree to reflect the setting, he wanted some elements of birds, and viola! The lovely kelly green (so on trend!) is courtesy of the couple as well, they sent me a ribbon that matches the bridesmaids’ dresses.

greeninvite_2

We’re back!

As some of you were aware, until mid-April I worked full time at a local women’s magazine called brava (website is now a little outdated). It ceased operations and left about a dozen wonderfully creative people without jobs. Half of that group stuck together to try to figure out a way to work together to get brava back into production. I finally have good, no, great news to report: brava is back! Here’s the official press release:

BRAVA MAGAZINE AND MADISON WOMEN’S EXPO ANNOUNCE RELAUNCH
Brava magazine confirms release date of August 1, 2009

Madison, Wis. — June 4, 2009 — Brava magazine, the monthly lifestyle publication dedicated to celebrating the lives of women in south central Wisconsin, announces it will re-launch the popular magazine on August 1, 2009.

Erickson Publishing, LLC, former publisher of brava magazine, its sister publication the annual encore edition and producer of the Madison Women’s Expo suspended operations in April.  The fate of the products was unknown. Kristin Erickson, owner of Erickson Publishing, LLC, is happy to have sold the business to a core group of former employees. “I am so proud of the impact brava made to our readers, our advertisers and the community as a whole,” Erickson says.  “It was extremely hard to suspend publication, and I am absolutely thrilled that this team of talented professionals will continue to take the products to new exciting levels. I am delighted to pass the baton to Laura Houlihan.”  Erickson will also remain working with the team as a consultant.

“The team is assembled and has been working behind the scenes for weeks in the hopes the purchase would go through,” says Houlihan, the newly named publisher of the magazine. Houlihan brings to the table her past experience running Skirt Magazine in Jacksonville, Fla., as well as her sales experience at brava. “The outpouring of support from our readership and advertisers has been amazing. We couldn’t let it die,” says Houlihan. “It’s like having our family back together.”

The Madison Women’s Expo, a yearly event produced by brava and held the weekend before Thanksgiving will also return for its 11th year. Marketing and Events Director, Michelle Page-Alswager, will remain at the helm.  “What can I say?  Women look forward to this event and exhibitors love the results they get from the thousands of attendees visiting them.   It’s the perfect tie in — the premier women’s magazine in south central Wisconsin, and the best Women’s Expo, I’m lucky to be part of both,” states Page-Alswager.

More information to follow.

For more information, contact Michelle Page-Alswager at (608) 235-3857 or Laura Houlihan at 608-609-9149 or holdthathought@gmail.com.

As always, you can follow our progress at our interim blog, hold that thought, although I can’t make any promises for regular updates since we’ll be working so hard to get this magazine launched. Feel free to leave any comments here or there as to what you’d like to see in brava as it moves forward.

Driftless Studio

Anne Connor with her award-winning Boy Band
Anne Connor with her award-winning "Boy Band" photograph

622 press cards are now carried at Driftless Studio, which is owned and operated by Anne Connor. Anne is an amazing nature photographer, and the gallery exhibits much of her work as well as that of local and international artists. The shop carries everything from hand-woven rugs to unique jewelry to handmade crayons, and of course Anne’s photography graces coasters, mousepads, canvases and more.

She picked up my vintage owl notecard, plum and silver feathers note card and two colorways of my gone to seed note card. Driftless Studio is located at 2981 Cahill Main in Fitchburg, just behind The Great Dane on Fish Hatchery Rd.

Books and Brew, a delightful coffee shop in my hometown of Milton, WI, also decided to carry my cards full time. They picked up a few holiday designs last year, and the new owner Carla ordered a few of almost all of my notecard designs as well as one of each of the limited edition prints. She’s doing some really exciting things with the store including an expanded menu and earlier hours and giving the whole shop a facelift.

Miltons Old Junction Mill
Milton's Old Junction Mill

Books and Brew is located at 613 W. Madison Ave., in Milton’s recently restored Old Junction Mill, which is also home to The Red Rooster and Peddlar’s Loft. If you’re in the area you should definitely make a point to stop by!